Eric RedmondBrand, Culture & Experiential DesignOffice of Eric Redmond
Moët & Chandon · Virgin Voyages · Experiential

Moët x Virgin Voyages

A branded hospitality world built around Moët & Chandon's visual language, staged inside the Virgin Voyages experience.

Moët Ambassador Class

Moët Ambassador Class

A floating champagne world.

Guests were welcomed into a hospitality-driven Moët moment aboard Virgin Voyages: custom embossed journals, champagne accessories, guided tasting rituals, and fully branded environments.

The work spanned concept, environmental design, and on-site build, translating Moët's codes into spaces people wanted to photograph and stay inside of.

The challenge

Moët had to read instantly the moment a guest stepped aboard, in rooms that were never designed for it. Everything had to survive wind, weather, and a tight install window at sea, and still feel effortless.

The idea

Make it feel like Moët had always lived on the ship.

The result

One of Virgin Voyages' most successful gifting moments at sea.

Timeline
20d
Concept to installation.
Deliverables
50+
Custom branded assets produced.
Planning
40+
Environmental mockups for approvals.
Logistics
09
Pallets staged and installed aboard ship.

I led the art direction, production coordination, and on-site installation, managing last-minute, weather-driven changes while the experience held together from the first guest to the last.